Owning a retail store has its challenges. Managing inventory, hiring and training employees, running promotions, and staying on top of business operations are all time-consuming and sometimes stressful. We hate to add to that stress, but we have a question: do you know what goes on in your store on a daily basis?

To the point, here’s another question: would you know if someone shoplifted from your store?

If the answer to either of those questions is no, then keep reading. We’ll go over the main technical features that business surveillance cameras have to offer, and how Austin, Texas retail store owners can use them to increase profitability and manage operations.

KEEP AN EYE ON EVERYTHING

Surveillance cameras get a bad rap. They’re often associated with grainy, blurry footage that doesn’t do much good and only shows that footage to you after disaster strikes when nothing can be done.  But that’s simply not the case! Here are three current surveillance camera technologies that put that grainy footage to shame.

REAL-TIME VIDEO WITH 4K RESOLUTION

Imagine watching your captured surveillance videos not with standard resolution, but in 4K Ultra HD!  Your visual footage will be crisp and clear, with no blurry splotches or unrecognizable figures in it.

Now take it to the next level: instead of reviewing footage after the fact, what if you could simply pull out your smartphone or tablet and see what’s going on right at that moment? This ensures that looking over the feed is easy and practical, every time.

QUEUE MANAGEMENT

One of the business surveillance cameras features we love for retail stores in particular is queue management. You can install analytics software into your surveillance system, which will track how long your lines get and when they change.  Then it will report back to you what your peak hours are – great knowledge to have for planning.  Welcome to the future.

FACIAL RECOGNITION

When it comes to shoplifting, repeat offenders are a thorn in the side of every retail store owner. That’s where facial recognition technology can come in handy.

By setting up facial recognition software, your surveillance system can do the hard work for you.  Employees can come in early to work or close up late without your needed visual approval.

The software can tell who’s who, and make sure only authorized staff is allowed in.  And when that shoplifter walks inside the store, you will be notified straight away.

Our company provides security systems and full smart automation technology to businesses throughout Texas, from Houston to Austin. If you’d like to learn more about the different options for your business, give us a call or fill out our quick contact form online for a no-obligation consultation.

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